\aPrinceton : \b Princeton University Press, \c 2019.
300
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\a1 online resource :\billustrations (black and white).
490
1#
\aPrinceton scholarship online
500
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\aPreviously issued in print: 2018.
504
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\aIncludes bibliographical references and index.
520
8#
\aThe Internet was supposed to fragment audiences and make media monopolies impossible. Instead, behemoths like Google and Facebook now dominate the time we spend online - and grab all the profits from the attention economy. This text explains how this happened. It sheds light on the stunning rise of the digital giants and the online struggles of nearly everyone else - and reveals what small players can do to survive in a game that is rigged against them.
588
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\aDescription based on online resource; title from home page (viewed on May 7, 2019).
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