Page 17 - kpiebook67013

“In trusting somebody, we must first know how he treats the people, how sincere he acts
and how much sacrifice he has [made] to help the people.”
- Female, 40+, Northern Region

“It’s someone who is virtuous and ethical. I teach children about this as well. If you are
good, good things will come to you. It’s like waves. People will trust you. Everything starts

from self. The morality and ethics are the most important things. Whoever you are, whatever
you do, if you have these 2 things, even though you don’t know them, they will know you.”
- Male 40+, Central Region

Some younger men in the Northern region expressed they trusted officials who accept

responsibility and accountability through checks and balance. In addition, some older men in the
Northeast were more likely to trust organizations and individuals who actively solve problems,
especially if it is in service of the lower socioeconomic classes. An example they provided was

negotiating with pharmaceutical companies for lower prices. Similarly, they expressed concerns
about income gaps and resolving citizenship issues for stateless residents and protecting citizens

from environmental concerns (such as toxic waste and flooding).

Interestingly, there was minimal discussion of experience, expertise, international credibility,

or other similar characteristics.

There are also characteristics that would indicate the person was not to be trusted:

Promising things but not following through. Fidgeting.

3.2.4 Levels of Trust – By Segments

Trust, broken out by age and gender. These tables indicate with a color scale the level of
trust expressed by the participants from various segments. Blues indicates a higher level of trust
and reds show less trust.

FINDINGS 17